Free Brand Clarity Check

Meet Erin,

Hi! I’m Erin, owner of Pulp Brand Studio—a boutique studio for women who refuse to be boring.

Here’s what I believe: making things look “pretty” is the easy part. I build brands that have a pulse. Brands that work hard, stick in people’s brains, and take up space.

With over two decades as both a brand strategist and remote business owner, I’m here to help you stop looking at what everyone else is doing and start doing exactly what you want to do—however you want to do it.

Today, I lead the studio’s vision along with a growing team of designers, strategists, and storytellers. My role? Steering the ship, questioning the “safe” choice, making sure every single project feels fresh with substance, style, and loud – in your face clarity.

Work with Erin
Behance Instagram Linkedin

What If Your Brand
Could Transform Your Life?

Right now, your brand might feel… off. It works, technically — but it doesn’t really represent you. You avoid sending people to your site. You cringe a little when you post. And deep down, you know it’s holding you back from charging what you’re truly worth.

Here's how I help

  1. We’ll find that t-h-a-n-g that makes you unique.
  2. Develop your brand strategy and messaging.
  3. Design a beautiful brand identity that’s irresistible.
  4. Refine your services to attract your high value clients.
  5. Create a website that attracts, nurtures and converts 24/7.

The road to pulp

I didn’t set out to build a business. I just refused to go home.

It started with a 6-month adventure through Southeast Asia and a stubborn determination to stretch the magic just a little bit longer.

I was down to my last $500 so I threw all caution to the wind and spent it all on a couple suitcases full of handmade goods from artisans I found at street markets.

I threw a shopping party with a friend, and made the money back + so much more. Just like that, I bought myself another 6 months of freedom.

That “experiment” turned into my first business. This wasn’t just a side hustle; it was a traveling marketplace that financed my life on the road. I eventually scaled from random suitcase finds to developing my own products, landing in 5-star hotels and national retailers.

Then, the pivot happened. I realized I got more joy out of being a digital nomad as a creative and brand director than I did running a retail business with overhead. Enter Pulp Brand Studio.

Most recently, my dog Neo and I hit the road again—spending 13 months driving across the country. I ran Pulp from coffee shops, hotel lobbies, and parks, proving that: Your business should support your lifestyle—not box you in.

I’m here to help you do what you love, tell your story, and build a brand that is profitable and unapologetically YOU.

Let’s get loud.